Month: February 2010

It is hard to change just a little. Easier to change a lot.

To succeed as an entrepreneur you have to pay attention. You must pay close attention to what is going on around you – to your company, your market and to your own mindset.  And quite often you will discover that you need to make changes. The problem with change is...

Are you Marketing to Hunters or Farmers?

I was reviewing a marketing plan for a startup company the other day when I suddenly got a flash of insight and understanding. This company is struggling to succeed with their sales and marketing because they might be targeting the wrong group. The decision makers in their target market are...

Laid-off?… then Become An Entrepreneur

These days, the workers in the Northeast of England have the feeling that things have not been worse since the famine and plagues of the middle ages. Unemployment is at an all-time high, problems are escalating and you have a whole new generation growing up without any means of work...

USA passes Educating Entrepreneurs bill

"Every $1 dollar invested in this program will put $2.87 into the national treasury" - N.Velazquez (US State Representative) “The entrepreneurial spirit is alive and well in our region. What is lacking is the opportunity and ability to tap into ‘the experts’.” - Donna Kilhoffer (Community Education Council) On July...

Coaching Athletes vs. Coaching Entrepreneurs

COACHING ATHLETES: All professional athletes have coaches. No serious competitor would attempt to compete at peak level without one. A coach is not just another player or colleague; a coach is a specially trained person with a very specific role. A coach does not have to be a star athlete....

The Most Common Mistakes that Startup Companies Make

There is an old saying that goes: Success is the result of Good Judgment Good Judgment is the result of Experience Experience is the result of Bad Judgment Have I learned anything after almost 20 years of doing startup companies? I try not to make the same mistakes more than...